MCOM72 Week 3 Flashcards

1
Q

When was the first magazines

A

17th century France

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2
Q

First political magazine

A

the Review

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3
Q

first publication to use magazine

A

Gentlemen’s magazine

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4
Q

Longest running magazine in the US

A

Saturday Evening Post

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5
Q

First female magazines

A

Ladies Magazines and Godey’s Lady’s Book

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6
Q

When did magazine production dramatically increase

A

1870 - 1905

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7
Q

What caused advertising revenue to skyrocket

A

magazine circulation skyrockets

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8
Q

why did yellow journalism appear in magazines

A

for social reform

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9
Q

What was the first magazine focus on high end photography

A

life magazine

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10
Q

What magazines tend to survive

A

women magazines

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11
Q

why did magazines declined in the 1950s

A

postal costs, tv

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12
Q

What type of magazine successfully addressed a niche interest

A

TV Guide

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13
Q

Two types of magazines

A

commercial magazines and non commercial magazines (does not have advertising)

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14
Q

What are zines

A

self-published magazines

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15
Q

What is the reason for decline for print magazines

A

falling ad revenue

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16
Q
A