Mass media Flashcards
Gatekeeper
Editor of a newspaper who decides what news is newsworthy
Interactivity
When individuals engage in the mass media & become part of a programme or newspaper
Mass popular culture
The mass media which is used by a large number of the population because it is entertaining
Hyper reality
When the media is so powerful people find it difficult to know what Is fact and fiction
Moral panic
When news stories are exaggerated to make it appear that society is under threat
Semiology
Study of signs and images in the media in a qualitative way
Broadsheet
Large newspaper which focuses on world and political stories, appeals to middle class
Globalisation
The way technology and media has made the world smaller
Hypodermic syringe
Where the media is powerful and influences behaviour of individuals who are passive
Spin doctor
A person, often employed by a political party which tries to manipulate the message of the media
Tabloid
A newspaper which is small, often containing stories about celebrities & appeals to working class individuals
Tabloid
I newspaper which is small, often contains stories about celebrities and appeals more to working-class individuals
Mass popular culture
The mass media which is used by large number of the population because it is entertaining
Semiology
This study of signs and images in the media in a qualitative way
Hyper reality
When the media is so powerful that people find it difficult to know what is fact or fiction