March 2021 Revision key words Flashcards
Enterprise
Spotting opportunities
Initiative
Making decisions using your own judgement
Business plan
How owners/managers sets out objectives
finance
money
partnership
a business owned by 2-20 people
soletrader
Business owned by 1 person
deed of partnership
legal document stating owner of partnership, money each invested & their role
Public limited liability (Ltd)
Only sells shares to family/friends
Public limited liability (PLC)
Sells shares to anyone on stock exchange market
Business objectives
aims - survival, profit, growth and providing a service
Stakeholders
People who show an interest in a business
Growth
Increasing sales in a business
Organic growth
Growth inside a business
Backward vertical growth
A distributor merges with suppler
Diversification
Entering a new market when merging/acquisition
External growth
Outside the business - takeover or merger
Forward vertical growth
A supplier merges with distributor
Horizontal growth
Same stage of production
Merger
two or more businesses join to become a new business
Takeover / Acquisition
Controlling interest in another business, buys 50% or more of shares
Marketing
Finding and meeting the needs of customers
Market research
Collecting data on customer’s habits
Primary research (field)
Data collected for the first time
Secondary research (desk)
Collecting data that already exists