Managing Technology & Knowledge Transfer in MNC's Flashcards
Technology Types:
> Product-embodied technology
Process-embodied technology
Person-embodied technology
Knowledge Types:
> Tacit Knowledge (highly personalized, difficult to transfer)
Explicit Knowledge (knowledge can be transmitted)
Sender-Receiver Model
Sender (encoding) > Transfer Channel (Message) > Receiver (decoding)
Impact of cultural Distance
> Vertical Cultures (High PD)
Horizontal Cultures (low PD)
What is Hybridization?
the process of combining different varieties of organizations to create a hybrid company.
Transformation of Outcomes:
Hypridisation
limitation
Localization
Customizations/novelties
Dialectical Transformation
Concepts of adaption, translation, re-contextualisation