magic johnson and larry bird

Question 1

david stern

Answer 1

NBA commissioner

invested in new arenas w luxury boxes to cater to business class

got TV contracts w ESPN, TBS

made 3 pt shot

Question 2

magic johnson

Answer 2

played LA lakers, outgoing and charming

played for michigan state

changed how coaches ID point guards, since he was taller than avg

Question 3

larry bird

Answer 3

played for celtics, indiana state

competitive/reserved

Question 4

NCAA

Answer 4

men’s basketball

they faced e/o in 1979 NCAA champs

made term march madness, broguht new era

Question 5

bird vs johnson in finals

Answer 5

1984, celtic win

1985 and 1987 lakers

only time they would face e/o bcs west and east divisions

Question 6

basketball in 1980s

Answer 6

finals not televised live
declining popularity

bird and johnson brought wealth and prosperity
- plus stern

Question 7

1979 rookie season

Answer 7

celtics 29 to 61 wins, bird ROY
lakers had made playoffs 3x but failed, finally won

Question 8

dan nathan

Answer 8

best sport rivalries that resonate w ppl demonstrate contrast and competition

backgrounds, playstyles

tried to one up e/o, tho became friends

Question 9

their friendship

Answer 9

result of commerical tgt and bird’s mom

Question 10

CBS and NBA

Answer 10

cbs would televise the finals live if the NBA delayed their seasons start
- so no competition w world series

stern agreed, hoping b/j make it to finals

Question 11

NBA in olympics

Answer 11

allowed 1992 bcs juan antonio samaranch

dream team

economic impact

first pros in olympics were tennis players, 1988 seoul