M3 Flashcards

1
Q

A critical component of pharmacy education and practice

A

COMMUNICATION SKILL DEVELOPMENT

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2
Q

IMPORTANCE OF EFFECTIVE COMMUNICATION SKILLS IN PHARMACY

A
  • Establish the necessary rapport to building a trusting relationship
  • Ensure an effective exchange of information necessary for the pharmacist to appreciate patient needs & for the patient to understand & accept pharmacist recommendations
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3
Q

TANGIBLE BENEFITS TO PATIENTS THE COMMUNICATION PROCESS

A
  • Improved adherence with medication use
  • Increased satisfaction with their relationship with the pharmacist
  • Fewer unaddressed adverse drug effects
  • Improve patient trust in pharmacist advice & education
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4
Q

the process of sharing one’s ideas, thoughts & feelings with other people and having those ideas, thoughts & feelings understood by the people we are talking with

A

COMMUNICATION

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5
Q

edge of pharmacists over technological advancements

A

COMMUNICATION SKILL DEVELOPMENT

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6
Q

Communicator; Source of the Message

A

SENDER

pharmacist

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7
Q
  • The element transmitted from one person to another
  • Communication in writing, speech or signals
A

MESSAGE

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8
Q

Message is composed of

A

Words - 10%
Language - 40%
Non-verbal cues - 50%

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9
Q
  • The person receiving the message
  • The person UNDERSTANDING AND TRANSLATING the message into meaning
  • Also a COMMUNICATOR
A

RECEIVER

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10
Q

whend does a receiver becomes a communicator / sender

A

WHEN THEY GIVE FEEDBACK

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11
Q
  • Words and their context
  • Congruence between verbal and nonverbal messages
A

INTERPRETATION OF MESSAGE

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12
Q
  • Reaction of the receiver
  • Either verbal or non verbal
A

FEEDBACK

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13
Q

considered as the best feedback

A

NODDING

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14
Q

Inferences that affect the accuracy of the exchange of message

A

BARRIERS

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15
Q

TYPES OF BARRIERS

  • Height of the Rx counter separating the pharmacist & the patient
  • Noisy Pharmacy Areas
  • Presence of a clerk or technician between patient & pharmacist
A

ENVIRONMENTAL BARRIERS

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16
Q

TYPES OF BARRIERS

  • Lack of confidence in personal communication
  • Fear or anxiety
  • Internal conversation/ internal monologue
  • Transfer of problems to another person
  • Cross cultural factors
A

PERSONAL BARRIERS

17
Q
  • Not being knowledgeable
  • Not want to talk with them
  • Perception that health care system is impersonal
  • Perception of their medical condition
  • Perceived enough information on medicine’s label
A

PATIENT BARRIERS

18
Q
  • Counseling services not a priority → expensive
  • Policies that discourage pharmacist-patient interaction
A

ADMINISTRATIVE & FINANCIAL BARRIERS

19
Q
  • Choose best time for both parties to talk
  • Make efficient use of time (use patient information leaflet)
  • Assess nonverbal messages for assurance of a well-timed communication
A

TIME BARRIERS

20
Q
  • Medium of exchange → Not in words; gestures
  • Unique - Mirror innermost thoughts & feelings; Difficult, if not, impossible to “fake”
A

NONVERBAL COMMUNICATION

21
Q

ELEMENTS OF NONVERBAL COMMUNICATION

  • Manner in which you use your arms, legs, hands, head, face & torso
  • HEALTH PROFESSIONAL ROLE – serving others SINCERITY, RESPECT & EMPATHY“open” cue cluster
22
Q

POSTURE

  • Varied eye contact
  • Relaxed posture
  • Appropriate, comfortable gestures
  • Frontal appearance
  • Slight lean toward the other person
  • Erect body position
A

OPEN POSTURE

23
Q

POSTURE

  • Arms folded in front of your chest
  • Legs crossed at the knees
  • Head facing downward
  • Eyes looking at the floor
  • Shortens or makes interaction half productive
A

CLOSED POSTURE

24
Q

ELEMENTS OF NONVERBAL COMMUNICATION

  • The distance between 2 interacting persons
  • The structure and use of space → powerful nonverbal communication tool
  • Most protected space →18 inches from our bodies
25
**powerful** nonverbal communication tool
STRUCTURE & USE OF SPACE
26
**Most protected space**
18 INCHES FROM OUR BODIES
27
# ELEMENTS OF NONVERBAL COMMUNICATION * **Colors** in the pharmacy * **Lights** * **Use** of space * Prescription **counter** * **Sloppy** appearance of employees
ENVIRONMENTAL NONVERBAL FACTORS
28
# ELEMENTS OF NONVERBAL COMMUNICATION * **Lack** of eye contact with patient * **Facial expression**
DISTRACTING NONVERBAL
29
# DISTRACTING NONVERBAL * Indicates **lack of confidence** about what you are saying * **Limits** ability to **receive feedback** from patient
LACK OF EYE CONTACT W PATIENT
30
# DISTRACTING NONVERBAL * Sending **unintentional** messages * Feel **lack** of interest
FACIAL EXPRESSION
31
OVERCOMING DISTRACTING NONVERBAL FACTORS
* **Recognize** how you communicate with others –in the **nonverbal area** – **videotape yourself** * **Find strategies to overcome** distracting elements or barriers
32
# BENEFITS OF EFFECTIVE COMMUNICATION Recognize importance of ____ in **maintaining** or **promoting well-being**
MEDICATION
33
34
# BENEFITS OF EFFECTIVE COMMUNICATION **Accept** the **support** from the ____ in establishing a **trusting working relationship** for continuous interaction & subsequent consultations
HEALTHCARE PROVIDER
35
# BENEFITS OF EFFECTIVE COMMUNICATION Develop the **ability** to make **more appropriate** ____
MEDICATION-RELATED DECISIONS
36
# BENEFITS OF EFFECTIVE COMMUNICATION Improve ____ to **deal with** medication adverse effects & drug interactions
COPING STRATEGIES
37
# BENEFITS OF EFFECTIVE COMMUNICATION Show ____ toward taking medications to **improve** his/her health status
MOTIVATION
38
# BENEFITS OF EFFECTIVE COMMUNICATION Become a more ____, ____, ____ in disease treatment & self-care management
INFORMED, EFFICIENT, ACTIVE PARTICIPANT
39
# BENEFITS OF EFFECTIVE COMMUNICATION Serves as a ____ for pharmacists
QUALITY CONTROL CHECK