M2: topic 2 Flashcards
Traditional or new media
media experience is limited
traditional
Traditional or new media
one directional
traditional
Traditional or new media
sense receptors used are very specific
traditional
Traditional or new media
media experience is more interactive
new
Traditional or new media
audiences are more involved and can send feedback simultaneously
new
Traditional or new media
integrates all the aspects of old media
new
Normative theories of teh press
- A________
- S______ Media/Communist
- L________
- Social r___________
- Authoritarian
- Soviet Media/Communist
- Libertarian
- Social Responsibility
Authoritarian Theory
Proponents:
A philosopher
who argued for the need for strong central
authority to avoid chaos and conflict,
indirectly supporting the idea that the state
should control the press
Thomas Hobbes (1588-1679)
Authoritarian Theory
Proponents:
His ideas
on power and control influenced authoritarian
views, including the belief that the media
should serve the interests of those in power
Niccolò Machiavelli (1469-1527)`
Authoritarian theory in philippine context
where media was
controlled and censored by
the government to maintain
power and suppress dissent
Martial Law under
Ferdinand Marcos (1972-
1981),
Soviet Media Theory
Proponents
Their ideas on communism laid the groundwork for
Soviet Media Theory, advocating for state control of all
means of production, including the media.
Karl Marx (1818-1883) and Friedrich Engels (1820-
1895):
Soviet Media Theory
Proponents
He further developed the
idea that the media should be used as a tool for
advancing the communist revolution and maintaining
state power
Vladimir Lenin (1870-1924)
Soviet Media in philippine context
Operates
underground media to
propagate communist
ideology, reflecting
Soviet Media principles
National Democratic
Front of the Philippines
(NDFP):
Libertarian Theory
Proponents:
Advocated for freedom of
expression as a fundamental right, believing that a free
marketplace of ideas is essential for discovering truth
John Stuart Mill (1806-1873):
Libertarian Theory
Proponents:
In his work “Areopagitica”
(1644), Milton argued against censorship and for the
freedom of speech, laying the foundation for the
Libertarian Theory.
John Milton (1608-1674)
Libertarian Theory
Proponents:
His ideas on natural rights and
the importance of individual freedom strongly influenced
the development of the Libertarian Theor
John Locke (1632-1704):
Libertarian Theory in philippine context
Characterized by an
independent press critical of the government,
fostering investigative journalism and reflecting
Libertarian ideals
Post-EDSA Revolution Media Freedom
(1990s and 2000s):