M1S1 Flashcards
Distribution Management:
it is the starting point. the “___________” provides the raw materials that will be used to make a product.
Suppliers
Distribution Management:
Receives the raw materials from the suppliers and uses them to create a finished product.
Manufacturer
Distribution Management:
Once the product is made, it is sent to the “_________”. the “___________” buys large quantities of products from the manufacturer and stores them in a warehouse.
Wholesalers
Distribution Management:
The wholesalers then transports the product to the “__________” who will sells the directly to the customer
Retailers
Distribution Management:
the product reached the “_________”, who buys it from the retailers.
Consumers
is part of the supply chain process that ultimately delivers goods to end-users or consumers.
Distribution Management
refers to the process of movement of goods from the supplier or manufacturer to point of sale
Distribution Management
Distribution as a Marketing Function:
- Effective Distribution Management involves in selling your product while assuring sufficient stock in channels while managing promotions in those channels and their varying requirements.
- it also involves making sure a Supply chain is efficient enough that distribution cost are low enough to allow product to be sold at a right price, thus supporting you marketing strategy and maximizing profit.
it is concerned with the efficient transfer of goods from the source of supply through the place of manufacture to the point of consumption in a cost effective way while providing an acceptable service to the customer.
Logistics
Logistic Value proposition:
Logistic Cost = Customer Service
7 rights of logistics:
- Right item
- Right Quantity
- Right Place
- Right Time
- Right Price
- Right Condition
- Right Customer
3 components of logistics
- Transport
- Inventory
- Warehousing
Associated names and different definition of logistics (8)
- Physical distribution
- Logistics
- Business Logistics
- Material Management
- Procedure and Supply
- Product flow
- Marketing Logistics
- Demand chain management
is it a diverse and dynamic function that has to be flexible and has to change according to the various constraints and demand imposed upon with respect to the environment in which it works.
Logistics
Logistics = _____ + _____
Logistics = Materials Management + Distribution