LO3 3.3 categories of information used by organisations Flashcards
1
Q
Knowledge management and creation
A
-managing info across an organisation
-e.g between different branches
2
Q
MIS
A
-system that provides an overview of key information
3
Q
Marketing, promotion and sales
A
-identifying patterns or trends in sales figures
4
Q
Financial analysis and modelling
A
-analysing trends
5
Q
Contact management
A
-managing contact between a business and the customer
6
Q
Decision making
A
-using available info to make decisions
7
Q
Internal and External comms
A
-providing a communication medium to staff and/or customers
8
Q
Big data
A
-any data too large or complex for traditional data analysis techniques to be used
