Lesson 6 Flashcards

1
Q

The three-steps writing process consists of what are they?

A

planning, writing, completing

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2
Q

In writing the three-steps process, it helps ensure that your messages are both what?

A

effective and efficient

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3
Q

It is meeting your audience’s needs and getting your message across.

A

effective

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4
Q

It is making the best use of your time and your audience’s time.

A

efficient

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5
Q

What is the first step?

A

Planning the business messages

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6
Q

What is the second step?

A

Writing the business messages

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7
Q

What is the third/last step?

A

Completing the business messages

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8
Q

What are in the step 1: Plan?

A

• Analyze the situation
• Gather the information
• Select the right medium
• Organize the information

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9
Q

What are in the step 2: Write?

A

• Adapt to your audience
• Compose the message

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10
Q

What are in the step 3: Complete?

A

• Revise the message
• Produce the message
• Proofread the message
• Distribute the message

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11
Q

Define your purpose and develope an audience profile.

A

Analyze the situation

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12
Q

Determine audience needs and obtain information necessary to satisfy those needs.

A

Gather information

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13
Q

Select the best medium for delivering your message.

A

Select the right medium

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14
Q

Define your main idea, limit your scope, select a direct or an indirect approach, and outline your content.

A

Organize the information

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15
Q

Be sensitive to audience needs by using a “you” attitude, politeness, positive emphasis, and unbiased language.

A

Adapt to your audience

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16
Q

Choose the strong words that will help you create effective and coherent paragraphs.

A

Compose the message

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17
Q

Evaluate content and review readability, edit and rewrite for conciseness and clarify.

A

Revise the message

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18
Q

Use effective design elements and suitable layout for a clean, professional appearance.

A

Produce the message

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19
Q

Review for errors in layout, spelling and mechanics.

A

Proofread the message

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20
Q

Deliver your message using the chosen medium; make sure all documents and all relevant files are distributed successfully.

A

Distribute the message

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21
Q

What are the three general purpose of business messages?

A
  1. To inform
  2. To persuade
  3. To collaborate
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22
Q

This purpose helps to define the overall approach you’ll need to take, from gathering information to organizing your message.

A

TRUE

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23
Q

What are the four questions to test your purpose?

A
  1. Will anything change as a result of your message?
  2. Is your purpose realistic?
  3. Is the time right?
  4. Is your purpose acceptable to your organization?
24
Q

Don’t contribute to information overload by sending messages that won’t change anything.

A

Will anything change as a result of your message?

25
Q

Recognizing where a goal is realistic is an important part of having goof business sense.

A

Is your purpose realistic?

26
Q

People who are busy or distracted when they receive your message are less likely to pay attention to it.

A

Is the time right?

27
Q

Your company’s business objectives and policies and even laws that apply to your particular industry, any dictate whether a particular purpose is acceptable.

A

Is your purpose acceptable to your organization?

28
Q

The more you know about your audience members, their needs and their expectations, the more effectively you’ll be able to communicate with them.

A

TRUE

29
Q

What are the steps to conduct a thorough audience analysis?

A

• Identify your primary audience.
• Determine audience size and geographic distribution.
• Determine audience composition.
• Gauge audience members’ level of understanding.
• Understand audience expectations and preferences.
• Forecast probable audience reaction.

30
Q

What are the three providing required information?

A
  1. Be sure the information is accurate.
  2. Be sure the information is ethical.
  3. Be sure the information is pertinent.
31
Q

The quality of the information you provide is every bit as important as the quantity.

A

Be sure the information is accurate.

32
Q

By working hard to ensure the accuracy of the information you gather, you’ll avoid many ethical problems in your messages.

A

Be sure the information is ethical

33
Q

When gathering information for your message, remember that some points will be more important to your audience than others.

A

Be sure the information is pertinent

34
Q

Is the form through which you choose to communicate a message.

A

Medium

35
Q

What are the 4 mediums?

A

• Oral Media
• Written Media
• Visual Media
• Electronic Media

36
Q

One of the mediums where include face-to-face conversations, interviews, speech and in-person presentations and meetings.

A

Oral Media

37
Q

Oral media are useful for encouraging people to ask questions, make comments, and work together to reach a consensus or decision.

A

TRUE

38
Q

It is printed messages take many forms, form traditional memos to glossy reports that rival magazines in production qualities.

A

Written Media

39
Q

______ are traditionally used for the routine,day-to-day exchange of information within an organization.

A

Memo

40
Q

The importance of visual elements in business communication continues to grow.

A

Visual Media

41
Q

Multimedia refers to the use of two or more electronic media to craft a single message.

A

Electronic Media

42
Q

multimedia are typically some combination of what are they?

A

audio, video, text, and visual graphics

43
Q

Multimedia advances continue to create intriguing communication possibilities that business communicators can take advantage of.

A

TRUE

44
Q

What are the 6 factors that should consider in choosing media?

A
  1. Media Richness
  2. Media Formality
  3. Media Limitations
  4. Urgency
  5. Cost
  6. Audience Preferences
45
Q

Richness is a medium’s ability to:

A
  1. Convey a message through more than one informational cue
  2. Facilitate feedback
  3. Establish personal focus
46
Q

What are the three informational cue in media richness?

A

verbal, visual, vocal

47
Q

The ________ is face-to-face communication; it’s personal, it provides immediate feedback (verbal and nonverbal), and it conveys the emotion behind a message.

A

Richness medium

48
Q

Your media choice is a nonverbal signal that affects the style and tone of your message.

A

Media formality

49
Q

It is ideal for communicating simple, straightforward messages but it is less effective for sending complex messages.

A

Media limitations

50
Q

Some media establish a connection with the audience faster than others, so choose wisely if your message is urgent.

A

Urgency

51
Q

_______ is both a real financial factor and a perceived nonverbal signal.

A

Cost

52
Q

Be sure to consider which medium or media your audience expects or prefers.

A

Audience Preferences

53
Q

What are the two types of approach?

A
  1. Direct approach
  2. Indirect approach
54
Q

It starts with the main idea (such as recommendation, a conclusion, a request) and follows that with supporting evidence.

A

Direct approach

55
Q

The ________ starts with the evidence and builds up to the main idea.

A

Indirect approach