LESSON 3: TYPES OF MEDIA Flashcards
Channels or ways we use to transmit or communicate messages;
media
communication tools
media
types of media
print media
broadcast media
new media
Consisting of paper and ink, reproduced in a printing process that is traditionally mechanical.
print media
Kinds of print media
text media
visual media
A simple and flexible format for conveying ideas, whether handwritten or printed.
text media
Pictures, photos, images and graphics used to channel communication using the sense of sight.
visual media
examples of printed media
newspaper
magazine
comics
Refers to the art and technique of arranging the visual component of the
written word;
typography
features textual designs
with optical illusions to improve
readability and help convey meaning.
typography
examples of printed visual media
billboard
brochures
posters
Refers to the process of visual communication that organizes and presents information creatively for a particular purpose.
graphic design
Reaches target audiences using
airwaves as the transmission medium
BROADCAST (radio and television)
broadcast media
kinds of broadcast media
audio media
multimedia
Uses audio or voice recording as a medium in the delivery of information to appeal to the auditory sense.
audio media
Concerned with computer-controlled integration of different media types where every information can be stored, communicated and handled digitally.
multimedia
examples of broadcast media
radio and television
Term used to integrate the different technologies emerging on one digital platform to organize and distribute content.
new media
examples of new media
laptop
computer
youtube
facebook
The merging of different equipment and tools for producing and distributing news through digitization and computer networking.
media covergence
Allows media to be produced and
distributed on multiple devices
technological convergence
Synergy of communication, content, and computing in the digital world
media convergence
