Lesson 2.5 - The Principles of Visual Arts

Question 1

What are the principles of visual arts?

Answer 1

• Emphasis
• Balance and Alignment
• Contrast
• Repitition
• Proportion

Question 2

it is the rule that obliges the designer to place he stress and visual emphasis on the most essential idea or element in the design.

Answer 2

Emphasis

Question 3

What are the kinds of Emphasis in Art and Design?

Answer 3

• Size
• Shape
• Placement
• Isolation
• Changes in Value
• Direction

Question 4

Changes and hierarchy of size based on relevance of idea, text and/or design.

Answer 4

Emphasis by Size

Question 5

Using shape and movement as a tool for visual emphasis.
Emphasis by Placement – Us

Answer 5

Emphasis by Shape

Question 6

Using placement of the element(s) to break patterns/visual movement with the goal of optimal visual emphasis.

Answer 6

Emphasis by Placement

Question 7

With the creative use of isolation of opposing/contrasting or even similar elements and white space, visual emphasis is achieved.

Answer 7

Emphasis by Isolation

Question 8

• By giving visual weight to elements in focus through changes in value, emphasis is achieved.
• Contrast, color theory and value play a major role in this visual emphasis strategy.

Answer 8

Emphasis by Changes in Value

Question 9

Using changes and the creative directing of the eyes through movement and other vector elements, visual emphasis can be achieved (e.g. pointing out an idea with an arrow or line).

Answer 9

Emphasis by Direction

Question 10

try to imagine that there is an invisible grid that divides the space into nine equal parts and another grid with four equal parts as well

Answer 10

Balance and Alignment

Question 11

often used to assess alignment, composition and general distribution of visual weight on a plane.

Answer 11

9-part grid

Question 12

The 9-part grid is most of the time called the ______________

Answer 12

Rule of Thirds

Question 13

is often used to measure symmetry

Answer 13

4-part grid

Question 14

In 4-part grid, the horizontal line is often called___________

Answer 14

mid-line

Question 15

In 4-part grid, the vertical line is called the ____________

Answer 15

center line

Question 16

What are the 2 kinds of balance?

Answer 16

• Symmetrical balance
• Asymmetrical balance

Question 17

pertains to the equal distribution of visual weight/elements in an artwork on all four quadrants of the plane.

Answer 17

Symmetrical

Question 18

create balance through equally weighted ideas aligned on either side of a centerline.

Answer 18

Symmetrical artworks

Question 19

uses opposing weights (like contrasting one large element with several smaller elements) to create a composition that is not even, but still has equilibrium.

Answer 19

Asymmetrical design

Question 20

• precisely the principle in art and design that pertains to how an element in an artwork catches the eye
• creates a break and difference between elements in your design.
• The opposing / difference between the background and foreground

Answer 20

Contrast

Question 21

The repeating of shapes, lines, color, or other art elements in planned or random order to create interest or make the artwork more exciting.

Answer 21

Repetition

Question 21

• the visual size and weight of elements in a composition and how they relate to each other.
• It often helps to approach your design in sections, instead of as a whole.
• It is boldly Scale which pertains to the relationship of an object/ human to other objects/ elements.

Answer 21

Proportion

Question 21

• the consideration of ideas/ elements based on its importance
• Colors, size and placement changes can help put emphasis on most important ideas

Answer 21

Hierarchy