Lesson 25

Question 1

Convience products

Answer 1

Good and services that people want to buy frequently immediately and with minimal effort

Question 2

Demographics

Answer 2

Statistical characteristics of a segment of the human population used to identify markets

Question 3

E commerce

Answer 3

Conducting business online over the Internet such as buying goods and services and banking

Question 4

E marketing

Answer 4

Online advertising that uses the Internet to deliver messages to consumers

Question 5

Electronic storefront

Answer 5

Website that sells the company’s products to consumers

Question 6

Interactive marketing

Answer 6

Trading situation in which by specify the nature and application of products they wish to buy and sellers try to match these requests over the Internet

Question 7

Opt in opt out

Answer 7

Users choice to say yes or no to permitting operators of a website to collect information about them

Question 8

PayPal

Answer 8

Global e-commerce business that allows consumers to pay for goods and Services through the Internet

Question 9

Personalization

Answer 9

Tailoring A webpages characteristics to the preferences of individual users

Question 10

Bricks and mortar business

Answer 10

Business who’s customer activity and sales occur in the business building as opposed to online