lesson 2: digital revolution, global village and virtual community Flashcards
digital revolution summary
globalisation is linked to development of tech
refers to the rapid advancement of tech in people’s lives
which 4 technological trends have led to the digital revolution
1) constant improvement of computers
2) analogue to digital data
3) satellite communication
4) fibre optics
revolution of the computer and info age summary
-global multimedia library of info and services in cyberspace
-high capacity of broadband and wireless networks
global village (McLuhen) summary
electronic mass media collapses concept of time and space
e.g satellite tech allows people to communicate from opposite ends of the world; therefore world is one big “global village”
people can have offline relationships which are just as close as online relationships
what is a virtual community
social network of individuals that create an online community which may (or may not) reflect their real lives
crosses geographical, political and social lines
becoming more realistic and complex to allow people to share and transform their identities
3 examples of virtual communities
1- online chat rooms
2- virtual worlds e.g world of warcraft
3- social networks e.g instagram
Rheingold (virtual community)
public discussions long enough, with sufficient human feeling leads to forming webs of personal relationship in cyber space.
(-) dominated by business corps who see vc as commodities
Rheingold (virtual community) - nightmare vision
internet provides opportunities for intense surveillance and monitoring considered as nightmare vision
Castells (virtual community)
network is message. enables new combinations of work and self-employment, individual expression, collaboration and sociability