Lesson 10: Writing for the Web and Social Media

Question 1

Which of the following should you do when writing content for the web?

Answer 1

Keep paragraphs short, place keywords close to the beginning, and text your site pages on different browsers

Question 2

Which of the following are not considerations when designing a web page?

Answer 2

Placement of page numbers

Question 3

Which of the following should you do when writing for social media?

Answer 3

Check your facts

Question 4

Which of the following should you not do when writing for social media?

Answer 4

Use humor, even when you’re not sure if it’s a good idea

Question 5

The age range of your target audience is not important when you write for the web.

Answer 5

False

Question 6

Web users typically read all the text on a web page.

Answer 6

False

Question 7

The header is the part of a web page at the top.

Answer 7

True

Question 8

Search engines may rank a web page higher if it contains less than 300 words.

Answer 8

False

Question 9

Web users typically have up-to-date browsers and fast connection speeds.

Answer 9

False

Question 10

If you have written poetry, you should include it in your portfolio.

Answer 10

False

Question 11

You should consider whether content is proprietary before including it in your portfolio.

Answer 11

True

Question 12

A candidate’s college degree is the most important thing that a hiring manager looks for in a technical writer.

Answer 12

False

Question 13

What question is among those you should ask yourself when writing for the web?

Answer 13

How does the reader’s age affect planning for site features?

What portion of readers have access to fast internet speeds?

What device will your audience use to access site content?

Question 14

People scanning a website are encourage to read its content when ______.

Answer 14

It is on a maximum of two screens of vertical text

Question 15

The key concepts of web page and site design do not include selecting a typeface that _____.

Answer 15

Blends both heads and body text together, so there are no differences between them

Question 16

What is the best reason to choose a particular color scheme for your website design?

Answer 16

It helps to improve legibility of the text, it adds visual appeal to a page and to the whole site, and it helps define the overall tone of the site

Question 17

To follow the best practices for content on each social media platform, you should not _____.

Answer 17

Post nearly error-free content

Question 18

Which best describes a “personal brand”?

Answer 18

It defines the skills and attributes you want to present as your professional image

Question 19

Writing samples for your professional portfolio should _____.

Answer 19

Be relevant to the kind of job you are applying for

Question 20

Which should not be included in your portfolio?

Answer 20

A previous employer’s proprietary content not yet publicly available

Question 21

When hiring managers consider technical writing candidates, they typically do not look for _____.

Answer 21

Mastery of the tools needed to do the job