Legal Guidelines Flashcards
1
Q
Previous Regulations for advertising in the uk . . .
A
ITC (Independent Television Commission)
RA (Radio Advertising)
ASA (Advertising Standards Authority)
2
Q
When were the ITC, RA AND ASA disbanded?
A
December 2003
3
Q
What does OFCOM stand for?
A
The Office Of Communications (oversees all aspects of comms in the uk)
4
Q
What is the ASA?
A
It’s an organisation used for members of the public to complain about any ad’s in the uk)
5
Q
Who puts in place voluntary codes of practice?
A
ASA and CAP
6
Q
Who runs government enforced rules of practice?
A
OFCOM
