Lecture 8: Usability Basics Flashcards
Customer Experience
Customer Journey Map – different touchpoints (interactions with customers) + customer emotions
Zooming into the overall touchpoints, you get into a specific product
User experience
Overall flow, the way the service is delivered, the total experiences
Screens that help you achieve your tasks
Zooming into the overall tasks, you get into each specific interface & visual elements 👇
User interface
One of the components of the overall UX
Relationship Between UX, CX, and UI
CX includes UX includes UI
Beyond Screens
CLI: Common Line Interface
VUI: Voice User Interface
Only interact through conversations
MMI: Multimodal Interface
CUI: Conversational User Interface
Could be graphical e.g. chatGPT
Haptic Interface (tactile experiences)
Microinteractions
Once a user triggers an action, users get feedback
Content
“What’s the STUFF?” → Text, images, functionalities
Context
Every experience happens in some context — the environment the users is under, the OTHER interactions the users are experiencing beyond the product
E.g. share play - watching movies together on a call
happens indoors, usually at home – so can probably use voice interface
Users’ attention is being divided into different places – the movie itself, people who are on the call (how to reach a balance?)
User
People who are using the product
Understanding disability
7 Facets of User Experience
1) Usefulness
2) Valuable
3) Usable
4) Desirable
5) Findable
6) Accessible
7) Credible
Learnability
How easy it is for users to accomplish basic tasks the first time they encounter the design
Efficiency
Once users have learned the design, how quickly can they perform tasks?
Memorability
when users return to the design ager a period of time not using it, how easily can they reestablish proficiency
Errors
How many errors do users make, how severe are these errors, and how easily can they recover from the errors?
Satisfaction:
How pleasant is it to use the design?
