Lecture 6

Question 1

social survey

Answer 1

social study in the form of a structured interview or a self-completion questionnaire

Question 2

Population

Answer 2

the total set of individuals/units of interest

Question 3

Sample frame

Answer 3

potentially imperfect list of individuals/units in population

Question 4

Sample

Answer 4

selected subset of individuals/units being measured, selected from sample frame

Question 5

Sample error

Answer 5

difference between population and sample that occurs as a result of random factors

Question 6

non-sampling error

Answer 6

difference between population and sample that occurs as a result of non-random factors, e.g., non-response, faulty survey design, processing of answers, etc.

Question 7

non-response

Answer 7

proportion of answers not returned/refusing to participate

Question 8

systematic sample

Answer 8

sampling method in which sample members from a larger population are selected according to a random starting point but with a fixed, periodic interval

Question 9

Stratified random sampling

Answer 9

sampling that involves dividing a population into smaller groups – called strata, the strata are organized based on the shared characteristics of the member in the strata

Question 10

multistage cluster sampling

Answer 10

sample from a population using smaller and smaller groups at each stage

Question 11

convenience sampling

Answer 11

e.g., going to the store and asking people to answer your survey (very not ambitious)

Question 12

Snowball sampling

Answer 12

You use your respondents as contacts or brokers to gain more respondents

Question 13

quota sampling

Answer 13

non-random selection of individuals/units from subgroups with shared characteristics

Question 14

methods for quantitative research:

Answer 14

• Structured interviews
• Self-completion questionnaires
• Structured observation
• Content analysis
• Secondary data (e.g., data bases)

Question 15

methods to qualitative data:

Answer 15

• Semi-structured interviews
• Participant observation
• Focus groups
• Documents

Question 16

structured interview

Answer 16

predetermined questions and standardized schedule/conditions, equal interview stimulus, carefully designed measures

Question 17

What are some common sources of error with structures interviews?

Answer 17

• Poorly worded questions
• How questions are asked
• Respondent misunderstanding
• Memory/recording of answer
• Variables/scales/coding/processing answers

Question 18

vignette questions

Answer 18

Presenting respondents with a scenario to measure normative standards or values

Question 19

semi-structured interviews

Answer 19

pre-determined questions, but the interviewer may deviate from the protocol if it is relevant