Lecture 2 + 6 Dimensions model

Question 1

What is the definition of culture?

Answer 1

Shared beliefs that shape identities

Question 2

What are Hofstede’s cultural dimensions?

Answer 2

1) Power distance
2) Individualism vs collectivism
3) Masculinity vs femininity
4) Uncertainty avoidance
5) Long-term orientation
6) Indulgence

Question 3

What does the power distance dimensions mean?

Answer 3

The extent to which the less powerful members of institutions and organizations within a country expect and accept that power is distributed unequally

Question 4

What does the individualism vs collectivism dimension mean?

Answer 4

The degree of interdependence a society maintains among its members
-> ‘We’ vs ‘I’

Question 5

What is the difference between the masculinity side and the feminine side in the masculinity vs femininity dimension?

Answer 5

Masculine: achievement, heroism assertiveness, and material rewards
-> Competitive

Feminine: cooperation, modesty, caring for the weak and quality of life
-> Consensus-oriented

Question 6

What does the uncertainty avoidance dimension mean?

Answer 6

The extent to which members of a culture feel threatened by ambiguous or unknown situations
-> Take less risk

Question 7

What does the long-term orientation dimension mean?

Answer 7

How every society has to maintain some links with its own past while dealing with the challenges of the present and future
-> China’s values its past

Question 8

What does the indulgence dimension mean?

Answer 8

The extent to which people try to control their desires and
impulses

Question 9

When can problems occur regarding business deals?

Answer 9

When both parties act in alignment with their own cultural norms and values