Lecture 12- Decision Making Flashcards
What is decision making?
A decision involves the selection of one option among several. It
typically involves the evaluation of the expected outcomes
associated with each option.
The subjective value of an item is made up of multiple variables
that include payoff amount, context, probability, effort/cost,
temporal discounting, novelty and preference.
Cognition is difficult and costly, partially because of peoples’
limited processing capacity.
What is the Dual Systems Model of Decision-Making?
System 1: doesn’t require high level thinking (like heuristics)
-Processes of an experiential-affective nature
-Predominantly automatic
-Associative
-Rapid
-Undemanding
System 2: requires high level thinking
-Rational and analytic in nature
-Controlled
-Deliberative
-Rule-based
-Slow
-Conscious
What do we consider when using system 2 to make rational decisions?
Payoff, Probability, Cost, Context, Preference……
-Look at external factors, then internal factors, then integrate these factors in deciding two possible courses of action. Comparison of these options then results in an outcome.
What is temporal discounting?
-Involves weighing up a reward of certain amount now or waiting and receiving more later
-Temporal discounting refers to the fact that we devalue the reward later in order to feel okay about accepting the reward now
-The more time we need to wait to get the reward the more it’s subjective value decays (the more discounting occurs)
What does temporal discounting curve look like in different groups of participants? What does this reveal?
-Those with an orbitofrontal lesion are a lot faster to decay the value of the later reward with patience running out after 2 weeks
-They are therefore much more likely to accept an immediate reward then weight.
What does the idea of temporal discounting relate to?
-How long one should exploit a depleting resource before moving on i.e. patches of food in an environment
-Known as the exploit/ explore contrast
In the exploit/ explore contrast when is the optimum time to move on from a patch?
-When instantaneous energy intake from the patch is equal to the
habitat average
-This is known as the Marginal Value Theorem (Charnov, 1974) as there there is no value in exploiting the patch any longer as from now on you will be
gaining less energy than you could from other patches. This means it is time to start exploring.
Does Marginal Value Theorem apply for things other that food patches in an environment?
-Yes, works for social situations and also just general human cognition e.g. the balance between trying to find information on one webpage and exploring/ doing a new search for information
What is the role of the Anterior Cingulate Cortex in patch leaving?
-Anterior Cingulate Cortex neurons encode value and firing is related to patch leaving
-There is a specific firing rate that corresponds to leaving (double rate from the baseline)
What area of the brain is invovled in emotional decision making?
The Amygdala
What does damage to the amygdala result in?
Damage to the anterior temporal lobes, including the
amygdala, produces the Kluver-Bucy syndrome:
-consumption of almost anything
-increased sexual activity
-investigate objects with the mouth
-a lack of fear
What did a comparison between those more than 200 miles from 9/11 and those 9/11 exposed (less then 1.5 miles) show in regards to amygdala activation?
-Even three years later those exposed to 9/11 had a much greater difference in response (amygdala activation) between being shown calm and fearful faces
-This shows that being invovled in a traumatic experience can causes changes in the amygdala altering fear response
What system of the dual process in decision making is more based on instinct?
System 1: it’s more automatic not rational. The body informs you of correct decision instead of thinking through. This may be conscious or unconscious.
Where is emotional processing in the amygdala projected to?
ventromedial prefrontal cortex and anterior cingulate
What case study shows vmPFC (ventromedial prefrontal cortex) involvement in emotional processing?
Phineas Gage - vmPFC lesion - fitful, irreverent, indulging at times in the grossest profanity, impatient of restraint or advice when it conflicts with his desires