Lecture

Question 1

What are the components/categories of the ‘elements of value triangle’ (B2C)?

Answer 1

• Social-Impact elements.
• Life-changing elements.
• Emotional elements.
• Functional elements.

Question 2

What are the components/categories of the ‘elements of value triangle’ (B2B)?

Answer 2

• Inspirational value.
• Individual value.
• Ease of doing business value.
• Functional Value.
• Table stakes.

Question 3

What are the components of analysing the new product/service to innovate the business model?

Answer 3

• Eliminate.
• Insert.
• Raise.
• Reduce.
• Bundle.
• Unbundle.

Question 4

What is the moral legitimacy problem?

Answer 4

Market vs Social problem.

Forces to do the right thing (Accepted by Society)