Lecture 1: Intro, Travel Agency Flashcards
Define Tourism
Activities of people traveling to and staying in places outside the usual environment for not more than a year for pleasure, business and others
Enumerate some Government sectors
DOT TPB Phil TIEZA DFPC LGU Other NGU
An entity that generates either products or services for profit
Industry
Is a composite of industries and entities, both public and private, involved in the planning, development, marketing, sales, operation and evaluation of destinations, products and services
Tourism Industry
Enumerate some Private Sectors
Transportation Lodging/Hospitality Food and Beverage Activities and Attractions Travel Trade Others (Publishing companies, ITC SP, Events Organizers Education and Training Institutions
What are the Characeristics of Tourism as a Product
Intangible
Perishable
Standard and quality varies over time
Interacts with external forces
Is a geographical unit which the tourist visits and where s/he stays.
Destination
What are the 4 factors in a Destination
4 A’s:
- Attractions
- Amenities
- Activities
- Access
What are types of Attractions
MENS
Man-Made Attractions
Event Attractions
Natural Attractions
Site Attractions
What are the Characeristics of Tourism as a Service
Employees:
- perform actions that benefit or serve customers
- are professionals
A special attitude or relationship exists between the employee performing the service and the customer receiving it