lec 6 Flashcards

1
Q

what are the three types of economies

A

advanced ( usa ) , developing ( africa ) , emerging ( china )

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2
Q

what event often occurs in emerging economies (P)

A

privatization (transition of state owned industries)

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3
Q

benifits of going into emerging markets

A

low labour cost
growing markets
growing middle class

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4
Q

challanges of emerging markets (5)

A

political instability, weak pattent law, lack of transparency ( shady gov ), bad infrastructure, resistance from big family conglomerates

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5
Q

what are some strats to entering emerging markets

A

making customized offerings and marketing, partnering with family conglomerates, target governments

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6
Q

what advantage do local companies have

A

they have a better understanding of local markets and needs

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7
Q

what does cage stand for

A

cultural
admin / political
geographic
economic

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8
Q

what is the point of the cage model

A

its so that companies can understand the differences they may need to address when entering a new market

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