Lean Sturt-up Flashcards
The business model canvas
9 building blocks
Key paterns
Key activities
Key resources
Value proposition
Customer relationship
Channels
Customer segments
Cost structure
Revenue streams
Lean start-up vs. traditional Strategy
-Business model, hypothesis driven VS Implementation driven
Market types
Existing market
New Market
Re-segmented niche
Re-segmented low cost
Problem vs. solution
Love the problem not the solution
In summary, first build the product that everybody wants, then raise enough money to build the company. If you can build a big company that way, by all means do it.
Key partners in business canva
Who are your key business partners?
Key suppliers
which activities the partners perform
key act.
-what key activities do our value proposition requires
- our distribution channels?
- customer relationship?
- revenue streams?
Key resources
- what key resources our value proposition require?
- our distribution channels?
- customer relationship?
- revenue strams?
value proposition
- what value do we deliver to the customer
- which of our customer’s problems are we helping to solve
- which customer needs are we satisfying?
Customer relationship
- how do we get, keep and grow customer?
- which relationship have we established?
Channels
-through which channels do our customer segments want to be reached?
Customer segmentation
for whome are we creating value?
Lean start-up
Instead of business plan and creating fully functional prototypes —> customer feedback and show MINIMAL VIABLE PRODUCTS
- searching for business model
Search + Execution of Lean Start-up
1) Customer discovery
- hypothesis, assumptions - minimum viable product
2) customer validation
- test all the hypotheses and validate customer interest
Execution
3) Customer creation
- product is redefined enough to sell
4) Company Building
Minimum viable product
Involved in the lean start-up
containing the main features
Wholefoods market - what did it say to retailers
The three business model is obsolate