L3: Monopoly Flashcards
monopoly
firm as the only supplier of a product
difference from perfect competition: monopoly fully controls price
- price taker vs. price setter
monopolist’s marginal revenue
monopolist trades off loss on inframarginals with gain on marginals
- dp/dq is negative since demand curve is downwards sloping
- moving to the right means you gain marginal units by selling more but losing inframarginals because you charge lower prices
firms under perfect competition do not face this trade off since they are price-takers
monopoly price is given by
lerner index = inverse of demand elasticity
- amount of profits firms have are a function of elasticities
p-mc/p = -1/e
elasticity
% change in quantities divided by % change in prices
in practice, at an inelastic part of the demand curve, incentive to increase prices and decrease quantities to increase revenue in a proportionally larger way
intuition is that monopolist should be pricing at the elastic part of the demand curve
efficiency
by increasing price, monopoly transfers rents from consumers to the firm
by reducing quantity, monopoly generates a deadweight loss so it is not pareto-optimal
deadweight loss where if the monopolist was pricing at MC, total surplus would be larger to include deadweight loss, but all of it would be consumer surplus
- social loss where monopolist takes advantage of dominant position to extract rents from consumers at the cost of social loss
deadweight loss and lerner index
dwl = 1/2 |e| pqL^2
higher market power does not always imply higher deadweight loss
- deadweight loss depends on elasticities, other goods and prices
sources of market power
government restrictions to entry
- natural monopoly
- property right to incentive innovation (drug patents)
structural barriers to entry that reduce profitability of entry
- economies of scale so entrant would have to be large
- sunk costs that cannot be recovered upon exit
- switching costs, search costs, differentiation, etc. that limit substitution
strategic behaviour and entry deterrence
- firms behave strategically to prevent firms from entering (i.e. predatory pricing)
monopoly with a competitive fringe
monopoly with a dominant power but a fringe that competes with the monopolist
- monopolist can affect prices but the fringe cannot since they are price-takers
dominant firm may:
- hold a cost advantage potentially due to scale
- offer a higher quality product
residual demand of the monopolist
demand the monopolist gets after the fringe sells their products
- what they choose to sell not given by market demand but market demand - units sold by fringe
MR is now marginal to residual demand
result for the dominant firm with a competitive fringe
market demand decreases as a result of higher prices
increase price induces firms to increase output, which reduces residual demand
MR decreases less when the fringe is marginal
multiproduct monopoly
monopolist sells two goods, with two different MC
direct effect: increasing price of good 1 reduces demand for good 1
cross-product effects: increasing price of good 1 affects demand for good 2
- increase in market power if they are substitutes
- loses market power if they are compliments