Key Terminology Flashcards
Define Conventions
Estabilished rules or shared understandings used in the creation of media products.
‘The way/how we do things’
Define Digital Media
Is any media that can be created, viewed or distributed on digital devices.
Define Equilibrium
State of normality.
Define Convergance
Coming together technology and institutions to create a new media product, or new media experience.
Define Vertical Intergration
A strategy that involves bringing supply, distribution, production and sales together.
e.g Netflix
What is meant by the term ‘Fake News’
Information that appears to be genuine, but is false, untrustworthy and or damaging.
Define Cinematography
The art of creating moving pictures, using film/video cameras.
Define Disequilibrium
A state of abnormality.
Define the Genre ‘Social Realism’
A realistic description of films of contemporary life as means of social or political context.
Define Symbolic Codes
A system where things like, location, weather, mise-en-scene, costumes and so on can represent symbolic hidden meanings.
Define Stock Character
Type of character in a story who is easily recognisable as they appear in many stories.
e.g The Moody Teenager
Define Brand
A type of product which is manafactured and marketted off an specific name, logo and design.
Define Binary Opposition/Opposite
To things that are opposite to each other
e.g Light and Dark
Define UGC
User Generated Content
Any form of content created by the users of an online system.
Define Semiotics
The use and study of sign, and sign systems and their meanings.
Define Commerical Broadcasting
Privetly owned media broadcasting of television or radio progammes.
Define Franchise
A collection of connected media products derived from a single original source/
Define Distribution
The ways in which media products are available to audiences (either online or physically)
Define Demerger
Seperating a large corporation into two or more smaller organisations.
Define BARB
Broadcasters Audience Research Board
Measures and collects TV viewing data in the UK
Define By-line
A line of text on a newspaper/magazine that names the writer of an article.
Define Editorial
An article in a newspaper/magazine which expresses an opinion on a topical issue.
Define Subscription Broadcasting
Any platform/broadcaster that offers access to its content via a subscription.
Define Public Service Broadcasting
Television and radio programmes that are broadcast to entertain, educate and inform that audience without making any profit.
e.g BBC (no advertisements, get their money from TV licenses)