Jungle Book 2016 Flashcards
1
Q
Distribution
A
Traditional marketing - posters, trailers merchandising
Social media usage of Snapchat filters instagram twitter and YouTube
Synergy- tsum tsum + Disney parks
2
Q
Exhibition
A
Targeted at a older audience 12 rating wanted still a low rating to reach mass audience - all nostalgia for those watching the first movie - soundtrack and technology
12 certificate
Realised on DVD blue ray digital download streaming then disney+
Globally distributed- translated popular in India
