Introduction To Business Flashcards
Define Enterprise
A business or company.
Define Entrepreneur
A person who takes the initiative and makes things happen.
What are the qualities of an Entrepreneur?
- leadership skills
- energy and enthusiasm
- comfortable with risk
- confidence
- persistence
- ability to work under pressure
Define Adding Value
Changing products to be worth more in the eyes of the customer.
How do you increase value?
- extra product features
- convenience
- rebranding
- aesthetically pleasing
- excellent service
Benefits of Adding Value
- charge a higher price
- USP
- focuses closely on target market
Define Private Sector
Privately owned businesses.
Define Public Sector
Government run businesses.
Define Third Sector
Social enterprises.
Define Multinational
A company that operates in several countries of several nationalities.
Define Soletrader
Someone who runs a business by themselves.
Advantages of being a Soletrader
- keep all their profits
- only pay income tax
- total control of the business
- no conflicts of interest
Disadvantages of being a Soletrader
- limited capital to start
- raising capital is an issue
- unlimited liability
- can’t carry the business on
- can only do a limited amount of work
Define Private Limited Company
A privately owned business that is incorporated .
Advantages of being a LTD
- stocks can only be brought by family and friends
- easier to raise finance (e.g. loans)
- business has continuity
- don’t have to make financial accounts public
- greater range of skills
Disadvantages of being a LTD
- owners don’t have full control
- pay corporation tax
- bigger administration costs
- higher set up costs
- owners don’t keep all profits (dividends)
Define Public Limited Company
Where a business tries to raise finance by selling shares on the stock market.
Advantages of being a PLC
- limited liability
- continuity
Disadvantages of PLC
- turnover must be very high
- cost and time to create is very high
- highly complicated to set up
Define Franchise
Where you buy the right to sell someone else’s products.
Advantages of Franchising
- wide spread recognition
- built in customer base
- on going support with advertising and managing
Disadvantages of Franchising
- must operate under strict restrictions
- must pay royalties and a percentage of profit
- damaged brand name could affect their sales
- terms of the franchise are set by the franchiser
Define Social Enterprise
A business with social aims such as job creations and provisions of local services.
Advantages of Social Enterprises
- no VAT paid on most goods
- grant funding available
- exempt from corporation tax
Disadvantages of Social Enterprises
- cannot be used to generate profit for owners
- assets of business can never be used for private use
- trustees cannot be paid unless authorised by the charity
- cannot sell shares to raise finance
- all decisions are made by trustees of the enterprise
Define Aim
Where the business sees itself in the long term.
Define Objectives
Short term measurable goals.
Define PIGS (in relation to objectives)
Profit
Increase market share
Growth
Sales/survive
Define SMART (in terms of objectives)
Specific Measurable Achievable Realistic Timed