External Influences Flashcards
Define Competition
Rivalry amongst sellers.
Define Market
Anywhere where buyers and sellers come into contact.
Define Mark Up
The difference between the cost of producing an item and the price at which it’s sold.
Define Competitive Market
A market in which there are many sellers; competition is mainly price based.
Define Monopoly
A market dominated by one seller, usually with a market share of over 25%.
Features of a Competitive Market
- many firms
- a range of low prices
Features of a Monopoly
- one firm dominating
- high prices (usually)
Define Oligopoly
Where a market is dominated by a few firms (e.g. phone companies).
Features of an Oligopoly
- products and prices are similar
- competition based on non price differences
Define Collusion
When rival companies cooperate for a mutual benefit, preventing fair competition.
Define Anti-competitiveness
When a business does something to prevent fair competition within the market.
Define Monopolistic Competition
A market structure with many competing firms who sell slightly differentiated products.
Features of a Monopolistic Market
- few different firms
- similar but low prices
- e.g. taxi drivers or hair salons
Define Market Size
The number of individuals in a a,fleet who are potential buyers of a good/ service.
Define Market Growth
The percentage growth in the size of the market, measured over a specific period of time.
Define Market Share
The share of the total market that is owned by a particular business.