Interviews

Question 1

What are the 4 types of Interviews?

Answer 1

Structured
Semi-structured
Unstructured
Group

Question 2

Structured Interviews - Advantages

Answer 2

cheap, representative, generalisable, high response rate, quick, reliable

Question 3

Structured Interviews - Disadvantages

Answer 3

lack validity because of closed ended questions and social desirability effects = people can lie and exaggerate, inflexibility, can be biased

Question 4

example of a structured interview

Answer 4

The Crime Survey

Question 5

Unstructured Interviews - Advantages

Answer 5

rapport, sensitivity, validity, flexible

Question 6

Unstructured Interviews - Disadvantages

Answer 6

time consuming, unrepresentative, ungeneralisable, unreliable, social interaction could distort the validity, not quantifyable, can be biased, artificiality

Question 7

Group Interviews Advantages & Disadvantages

Answer 7

Advantages:
Participants may feel more comfortable with others and open up
Ideas from others stimulate the groups thinking
Increase validity because of comfort

Disadvantages:
1 or 2 people might dominate the discussion
Researchers skills and characteristics
Peer group pressure could reduce validity
Lack reliability
Lack representativeness