Internal Scanning & Organizational Analysis Flashcards
An organization’s assets.
Resources
Resources
Tangible Assets
Intangible Assets
refer to a corporation’s ability to exploit its resources.
Capabilities
is a cross functional integration and coordination of capabilities.
Competency
is a collection of competencies that crosses divisional boundaries, is widespread within the corporation and something that the corporation can do exceedingly well.
Core Competency
Is a company’s method for making money in the current business environment.
Business Model
A consulting model
Customer Solution Model
it close out any niches where a competitor might find a position.
Profit Pyramid Model
the product is thus a system with one component providing most of the profits.
Multi-component system/Installed Base Model
offers its product free in order to make money on advertising.
Advertising Model
a firm acts as an intermediary to connect multiple sellers to multiple buyers.
Switchboard Model
product research and development and speed are the keys to success in this model.
Time Product
In this model a company waits until a product becomes standardized and then enters the market with a low priced, low margin product that appeals to the mass market.
Efficiency Model
the focus is on high investment in a few products with high potential pay offs.
Blockbuster Model
it develops a concept that may or may not make money on its own but through synergy.
Profit Multiplier Model
a company offers specialized products / services to market niches that are too small to worthwhile to large competitors but have the potential to grow quickly.
Entrepreneurial Model
a company offers products free or at a very low price in order to saturate the market & become the industry standard.
De Facto Industry Standard Model
Basic Organizational Structure
Simple structure
Functional structure
Divisional structure
Strategic Business unit
Conglomerate structure
appropriate for a small entrepreneur dominated company with one or two product lines.
Simple Structure
appropriate for a medium - sized firm with several product lines in 1 industry.
Functional Structure
is appropriate for a large corporation with many product lines in several related industries.
Divisional Structure
are divisions or group of divisions composed of independent product market segments that are given primary responsibility & authority for the management of their own functional areas.
Strategic Business Unit
is appropriate for a large corporation with many product lines in several unrelated industries.
Conglomerate Structure