Innovation Flashcards
The Innovation Process
Product profile (Need situation)
& Invention (Idea and technical solution)
& Market Introduction ( Market penetration)
= Innovation (Market Success)
The Product Lifecycle
- Product generation lifecycle
- Technology lifecycle
- Sector Lifecycle
Important considerations with regards to product lifecycles
- TtM: Time to Market
- TiM: Time in Market
- Cost of Development
- Start of Production
- Profit threshold / Break-Even Point
Product Generations
A product generation Gi is an independent socio-technical system which is characterized by its individual Time-to-Market and whose elements are products.
Its development is driven by redesigning its subsystems by means of:
- principle variation (PV)
- embodiment variation (EV)
- carryover variation (CV)
Influence of system levels on development risks
The development risk should be assessed based on the new development share (cv, ev or pv) and the if the reference product is internal or external.