Information Processing Theory and the Dual-store Memory Model Flashcards
What are the two ways to interpret memory?
Sometimes memory refers to a process of saving information for a period of time; on other occasions, it refers to a particular part of the human memory system (e.g. working memory).
What is storage?
The process of putting new information in memory.
Encoding is the process in which people ___ information to ___ storage.
modify; optimize.
What is retrieval?
The process of finding or recalling information previously stored.
What are the three components of the dual-store model of memory?
Sensory register, working memory, and long-term memory.
Sensory register/memory store information ___ly in a relatively ___ form beyond the duration of a ___, for recoding into another memory (such as working memory) or for comprehension.
brief; unprocessed; stimulus.
Does iconic memory retain information longer than echoic memory? Or is it the other way around?
Echoic memory retain information longer.
One possible reason why auditory input (echoic memory) lasts longer than visual input (iconic memory) is that a major source of auditory input-human speech-can be ___ only within its sequential ___. For example, we can only understand the sentence I scream for ice cream with the assistance of for.
understood; context.
Please name two factors that account for the rapid disappearance of information from sensory register/memory.
Interference: new information replaces the information already there; decay: existing information in the sensory register quickly fades away over time.
In most cases, the way for moving information from a sensory register to working memory is to _________ it.
pay attention to.
Waving hands to get friends’ attention in a carnival indicates that ___ (six letters) can affect attention.
motion.
Large letters drawing one’s eyes exemplary ___ can affect attention.
size.
Toy manufacturers use bright colors in the toys they make, because ___ can affect attention.
intensity.
A picture of a woman with two heads and three legs drawing one’s attention, because ___ (7 letters starting with n)can affect attention.
novelty.
The fact that you look longer of the word rabbit in the sentence I took a walk to the rabbit this morning illustrates that ___(11 letters starting with in) can get one’s attention.
incongruity.
Stimuli with strong ___ associations attract attention, such as the word “death”, “killing”, and “suicide”.
emotion.
I love learning Japanese, so whenever I hear someone speaking Japanese, my attention is drawn because stimuli with ______ attracts attention.
personal significance.
An infant looks at where its mother points at because ___ cues attract attention.
social.
The inability to focus on both the figure and the background, or the figure-ground perception in Gestalt psychology, suggests that attention involves a ___ processing capacity.
limited.
Why can we walk and talk but can barely talk when learning to drive?
Because walking has become automatic for us, thus requiring less attention; while learning to drive requires our full attention.
Functions of working memory 1: it identifies information in the sensory register that warrants ___.
attention.
Functions of working memory 2: It saves information for a longer period of time for further ___.
processing.