Information Categories pt3 Flashcards
Knowledge and management creation
Managing information across an organisation e.g. sharing information between different branches
MIS
Management information system provides an overview of key information e.g the contact if charity workers in a disaster area
Marketing, Promotion and Sales
Identifying patterns or trends in sales figures so that certain products or areas can be targeted
Financial analysis and modelling
Analysing trends to create models of customer behaviour
Contact Management
managing contact between a business and a customer
Decision Making
Using the available information to make decisions
Internal and External communication
Providing a communication medium to staff and/or customers.