Industry Terminology Flashcards
Ownership definition
A large organisation that has interests spanning across a number of different business or industries
Ownership example
Walt Disney had business interests in several different industries. These industries are film, television, music and radio.
Vertical integration definition
A process whereby one company aquires another involved at a doctor level of the industry. The media institution will run under separate subsidiaries and production is passed down a chain of command
Horizontal integration definition.
A media company’s ownership of several businesses of the same value. A media company can own film production companies, record labels, television studios etc.
Diversification definition
The process of a company enlarging or varying it’s range of products or field operation.
Global production definition.
A film produced that is globally appealing.
Will have a genuine fan base in multiple countries across the globe.
Distribution definition.
Distribution can be described as the link between the producer and the audience.
Circulation definition.
The term refers to a number of copies of any given product, in this case film, which are out into distribution.
Uploads, screenings, DVDs, blu-ray, streaming, film festivals etc.
Digital convergence definition.
The process through which different media industries and forms merge with one another or move closer together.
This is mainly facilitated by digital technologies.
Regulation definition.
It is the act of controlling, directing and managing an activity.
Usually, the ruling is controlled by a higher authority.
Viral marketing definition.
A method of marketing whereby consumers are encouraged to share information about products or service.
Synergy definition.
The interactions or cooperation of two or more organisations who work together to increase their revenue respectfully.
Economic events definition.
This is where a new generation of console or gaming technology is released resulting in a huge incline of profit and market share.
PEGI definition.
Pan European Game Information (PEGI) is a European video game content rating system established to help European consumers make informed decisions when buying video games.
The sister informs gamers on age recommendations and content descriptors.
ESRB definition.
The Entertainment Software Rating Board (ESRB) is an American self-regulatory organisation that assigns age and content ratings to consumer video games.
MMORPG
The game offers a massively multiplayer online role playing game experience, where audiences with the same ideologies connect and compete in a safe online forum. This promotes a more interactive gaming experience.
MMORPG
The game offered a massively multi player online role playing game experience, where audiences with the same ideologies connect and compete in a safe online forum.
Persistent worlds definition.
The persistent worlds are unique to the franchise, where game developers create iconic cities that can be explore adding realism to the experience.
CRPG’s definition.
Smaller versions are online multi player games, where there are usually fewer players and non persistent world.
Augmented hardware facilitates this such as headsets and hand held displays.
Augmented Reality definition.
The game provides a reality at the computer generated content is overlaid on a real world environment.
Augmented hardware facilitates this such as headsets and hand held displays.
Hand held devices definition.
Offers existing fans familiar pleasures but alternative through a hand held device.
Tabloid definition.
A newspaper that is about half the page size of an ordinary newspaper and that contains news in condensed form and much photographic matter.
Tabloids focus on sensationalism and stories that promote gossip.
Broadsheet definition.
A broadsheet is a newspaper that is printed on large sheets of paper. Broadsheets are generally considered to be more serious than other newspapers and focus on issues, events and avoid gossip.
Sensationalism definition.
In journalism sensationalism is a type of editorial tactic. Events and topics in news stories are selected and worded to excite the greatest number of readers and viewers. This style of news report encourages biased or emotionally loaded impressions of events rather than neutrality and may cause a manipulation to the truth of a story.
