Industry Competitive Forces Flashcards
1
Q
Porter Model Vive Compettive Forces
A
Threat Of New Entrants Bargining Power of Customers Threat of Substitue Products Bargining Power of Suppliers Intensity of Competitive Rivarlry Influence of Non-Competitors
2
Q
Threat of New Entrants
A
Company does to need to be laege to comple
- Customers are not infouece by brand loyalty
- There are no legal barriers to competing in the industry
- Existing competitors do not control acces to vital resources
- Switiching to a new provider is not difficult or expensive
- There are not regulatory barriers to entering the industry
3
Q
Bargining Power of Customers
A
- There are few buyer, but here are high volume buyers
- Products are ealisy replaced iwth a substitute
- Supplier have high fixed costs
4 Customers could produce the product themselves - Product is not of strategic importance
4
Q
Threat of Substitue Products
A
- Customers can easily locate alternative products that meet thier needs
- Customers have no brand loyalty
- Switching to another product salve money without sacrificing quality or performance
- Cahnging to another product is easy and inexpensive
- Makers of substitue products can easily attract new buyers with price reductions.