Industry and Sector Analysis Flashcards
1
Q
The difference between an industry and market
A
- industry - groups of firms producing the same products/ services
- market - group of customers for specific products/ services that are the same.
2
Q
What is a complementor?
A
Organisations that enhance our business attractiveness to customers. ( app suppliers to smartphone producers)
3
Q
What is a supply complementor?
A
When an organisation is more attractive for supplier to deliver it when also supplying the other organisation.
4
Q
What is Value Net?
A
Map of organisations in a business environment demonstrating opportunities for value-creating cooperation
as well as competition.
5
Q
What is network effects?
A
An industry when one customer of a product or service
has a positive effect on the value of that product for other customers.