Ideation Flashcards
What is prototyping?
A prototype can be anything that takes a physical form -a wall of post-its, a sketch, an object-which allows you to bring your ideas to life.
preliminary versions of a final product.
3 steps to prototyping?
Desirability;
What’s the unique value proposition? Do people want this product or service? Does it make sense for them?
Viability;
Can we build a sustainable business? What has to be true for this business to work? What are the costs? How will you pay for it?
Feasibility;
Does this work? Is it functionally possible in the foreseeable future?
Why is it important to prototype?
To ideate and problem-solve.
Build to think.
To communicate an idea.
To start a conversation.
To answer to a question.
To test possibilities.
To fail quickly and cheaply.
To manage the solution-building process.
Why is prototyping useful?
Quick And Early Changes at Lower Cost
*Validation Before Development.
*Reduces Risk
Early feedback
What type of process is prototyping?
an iterative process
Low fidelity vs high fidelity?
Low-fidelity prototypes allow teams to test information architecture and user flows, while high-fidelity prototypes introduce UI elements and how the user might interact with the final design.
What is a story board?
A story board communicates a story through images displayed in a sequence of panels that chronologically maps the story’s main events.
What are three common story board elements?
scenario, visuals, and corresponding captions.
What is Body storming?
form of brainstorming, with an emphasis on generating ideas and unexpected insights through physical exploration, experience and interaction
What is a scenario?
brief stories about a person using your product or service to complete a specific task.
Why is scenario writing important?
Focal issue
Determine the driving forces
Determine relevancy and uncertainty
Determine strategic space
Create scenario plots from combinations
Check the plots on opportunities (technology, markets..)
Check the outcome on robustness
What is the swimlane diagram?
Great tool to get a broad and multi-layered perspective of a process or experience.
They display:
The WHO (the user & all other actors)
The WHAT (the steps)
The WHEN (the flow
What are the stages of prototyping?
Select an idea(s) to prototype
2.Check: is the selected idea(s) key to my product/service?
3.Choose an adequate prototyping method
4.Plan the Testing Session
What are test assumptions?
Determine what assumptions have to be true for this business to work and design experiments to test your assumptions.
Swimlane - Story board lane. what is it?.
The most visually powerful element of the diagram! A storyboard representing a user story