Humans Flashcards
Sold on
A genre with a twist
Sold on
Stars (celebrity’s)
What effect do they create
Water cooler effect (guerilla marketing)
Main character
Gemma chan- appeals aesthetically
Postmodernism
Hyper reality and simulacra
Sold as what genre
Quality drama
Coverage where?
Online, Tv, magazines, radio shows
Audience
Male and female, 15+ after 9pm, online marketing, drama
Appeal
Cross-gender appeal and age appeal, may identify with characters
Henry Jenkins
fans form part of a participatory culture
Mode of receptions
Interpretive practices, consumer activism, cultural practices, social communities, fans can be fans but also critical
Interpretive practices
Create parallels between themselves and the shows events
Consumer activism
Audience speak back to producers
Cultural practices
Develops fan fiction and alternative production
Social communities
Fandom
Reversed gender roles
Wife works, stay at home father, van zoonen men and women are both stereotyped
Anita stereotype
Mother figure, holding cleaning products, washing up, washing clothes, ‘all your basic domestic tasks’, ‘if she’s not pretty can we get a different one’
Patriarchal oppression
Pushes female vs female narrative
Butler
Gender performance
Todorov
Narratology, no new equilibrium as it’s a series
Post modernism
Baudrillard, hyper reality, simulacra, bricolage
Stuart hall
Genre, repetition and variation, sci-fi mix with drama
Sci-fi features
Moon, futuristic blue colours, robotic movements
Stuart hall
Representation, stereotype, black shown as slave in humans
