How Good Is the Evidence: Intuition, Personal Experience, Testimonials, and Appeals to Authority? Flashcards
To Determine Dependability
What is your proof? Where is the evidence? Are you sture that's true? How do you know that's true? Why do you believe that? Can you prove it?
Factual Claims
Conclusions, Reasons, or Assumptions made by the writer
Examples of Factual Claims
Descriptive Conclusions
Reasons used to support either descriptive or prescriptive conclusions
Descriptive Assumptions
When Factual Claims Should be Accepted as Dependaple
When the claim appears to be undisputed common knowledge
When the claim is the conclusion from a well-reasoned argument
When the claim is adequately supported by solid evidence in the same communication or by other evidence that we know.
Evidence
Explicit information shared by the communicator that is used to back up or to justify the dependability of a factual claim
Prescriptive arguments - needed to support reasons that are factual claims
Descriptive arguments - needed to directly support a descriptive conclusion
Kinds of Evidence
Intuition Personal Experience Testimonials Appeals to Authorities Personal Observations Case Examples Research Studies Analogies
Intuition
Relying on common sense, gut feelings, or hunches; private, others have no way to judge its dependability; provides no solid basis for deciding which ones to believe; Relies on unconscious processing that largely ignores relevant evidence reflects strong biases
Personal Experience
Very vivid in our memories, we rely on them as evidence to support a belief; not enough to give a representative sample of experiences
Hasty Generalization Fallacy
A person draws a conclusion about a large group based on experiences with only a few members of the group
Personal Testimonials
Quoted statements based on personal experiences of other people
Problems with Testimonials
Selectivity
Personal Interest
Omitted Information
The Human Factor
Selectivity
Those trying to persuade us have usually carefully selected the testimony they use. What was the experience like for those whom we have not heard from?
Personal Interest
People’s gain from their testimony
Omitted Information
Testimonials rarely provide sufficient information about the basis for the judgement
The Human Factor
They come from human beings and they are very vivid and detailed, a marked contrast to statistics and graphs, which tend to be abstract