heuristics Flashcards

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1
Q

heuristics

A

information processing strategies that enable individuals to form judgements and make decisions quickly

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2
Q

anchoring

A

forming judgements based on the first information recieved

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3
Q

availability

A

forming judgements based on information that is easily accessible

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4
Q

representative

A

making categorical judgements based on similarities to other things in that category

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5
Q

affective

A

using emotions to make judgements

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