guest let Flashcards
1
Q
old way of marketing issues
A
Not customer centric
No alignment between departments
Not metric driven
No singular focus on growth
2
Q
how to graph
A
analyzing
ideation
prioritization
testing
3
Q
Growth Hacking Skill Set
A
Creative Marketing
Data analytics & testing
Software Engineering & automation
4
Q
learn to program
A
- manipulate small elements without the need of a developer
- Conversations with developers become extremely more efficient
- better estimate the workload for changes
5
Q
rally team around a goal
A
acquisition activation revenue retention referral
6
Q
tooling
A
insights & leverage
7
Q
growth team
A
developer
analyst
designer
8
Q
customer desire map
A
- hopes and dreams
- pains and fears
- barriers and uncertainties
9
Q
bull eye
A
- promising
- potential
- long shot
10
Q
bull eye framework
A
- Brainstorm
- Rank
- Prioritize
- Test
- Focusing
