gq magazine Flashcards

1
Q

how is the masthead placed and what is this known as

A

in the top left corner
this is known as z rule

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2
Q

how does the masthead standout

A

gold font connotes luxury reflecting traits of gq

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3
Q

the masthead is partially -
what does this suggest

A

obscured
suggests brand is recognisable and iconic
and that the cover star is important

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4
Q

where is the full name of the magaine and what does this suggest

A

under the masthead
complex wording abd that the reader is reasonably educated and wealthy

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5
Q

what font is used and what does this connote

A

bold sans serif font connoting power and masculinity

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6
Q

what shot of sterling is shown and what does this connote

A

long shot - star appeal

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7
Q

how does sterling have star appeal and engage readers

A

hes a famous footballer and this engages mostly male readers

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8
Q

how are gay males targeted

A

sexualised topless image

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9
Q

how does the sexualised topless image make people buy the magazine

A

stands out and attention grabbing

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10
Q

what is there a focus on and what does this reflect

A

his phyisque suggests muscular bodies are attractive and reflects spornosexuality

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11
Q

what does his body language connote

A

power and dominance

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12
Q

what do his legs being spread apart connote

A

confidence and dominance

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13
Q

what do his arms casually being down connote

A

nonchalant and defiant rebellious

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14
Q

describe how he is looking directly at the audience

A

conventional
cool and relaxed gaze suggests hes looking down on reader

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15
Q

what do his leather trousers connote

A

rebelliousness, aggression and seen as sexy
that gq is a lifestyle magazine as high fashion rather than practical
connotes luxury and masculinity

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16
Q

what do his angel wings connote

A

connotes power and he appears as a luxury figure - godlike angelic - should be respected

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17
Q

cl: g— a–: how r— s— s— f— f— i–

A

guardian angel: how raheem sterling saved football from itself

18
Q

what does guardian angel connote

A

sense of guidance- suggests he looks after players and values football by rooting out racism

19
Q

how is the message of guardian angel reinforced

A

through his cross tattoo and angel wings

20
Q

how does the religious imagery frame him

A

as a proppian hero-conventional for magazine cover stars

21
Q

how does the guardian angel coverline appeal male audiences

A

being a saviour is a masculine trait

22
Q

complete coverline: h— t– w— a b—- s—

A

how to wear a broken suit

23
Q

complete coverline: w– i– f— o— t– w— a b—-

A

why its finally OK to wear a beltbag

24
Q

what do the top coverlines mentioning broken suits and beltbags connote and do

A

targets audience that are rich and provide lifestyle advice
reflects today: consumerism and focusing on aesthetics

25
Q

cl: a– t– s– f– gq h–

A

all the sizzle from GQ heroes

26
Q

cl: p— e–

A

picture exclusive (goes with gq heroes)

27
Q

cl: a– b– m– m–

A

andy burnham’s manchester masterplan

28
Q

what does ‘‘all the sizzle’’ connote

A

implies gossip intriguing readers

29
Q

what does ‘‘exclusive’’ connote

A

further intrigues readers - suggests you can’t find the gossip anywhere else and readers have to purchase it

30
Q

describe manchester masterplan

A

hyperbolic language
andy burnham is manchester mayor adovcating for cities to have more political freedom rather than the government in london controlling it all

31
Q

what do political messages suggest about the audience

A

broadens audience
suggests audience is educated

32
Q

cl: i— t– m– b– d– y– n– h– o–

A

inside the most brutal dictatorship you’ve never heard of

33
Q

what does the dictatorship coverline include

A

direct address- you - makes reader feel involved
enigma - never heard

34
Q

cl: i— th— i– w– t– n— l– o– m– g– k–

A

inside the insane, wild, totally nuts life of machine gun kelly

35
Q

describe mgk cl

A

rule of 3, hyperbole - exciting and escapism

36
Q

historical context: black people’s representation

A

black british men are underrepresented in the media due to systematic racism

37
Q

what did a guardian study reveal about black representation

A

only 20/214 covers featured a person of colour

38
Q

what influenced gq to start representation

A

2020 blm protests and general reportings on racism

39
Q

what is metrosexual and when was the term coined

A

1994 - men allowed to care about appearance, socially acceptable

40
Q

how many of gq’s audience bought or plan to buy products seen on gq

A

88%

41
Q

what happened in december 2018

A

sterling took to social media to highlight racism in the british press and football
concerned how fellow teammmates phil foden and tosin adarabioye were treated for buying their mums a house