Globalisation And Popular Culture Flashcards
1
Q
McBride
A
Suggest cultural imperialism. Western Mercia flows into less developed parts of the world and it changed local cultures.
2
Q
Giddens
A
States some theorists claim that globalisation is “Americanisation”
3
Q
Klein
A
States that cultural imperative leads to increasing cultural homogenisation - everyone’s culture becoming the same.
4
Q
Mcluhan
A
Suggest new technology has brought people closer together.
5
Q
Devereux
A
Most large media companies are based in the west so images from western societies dominate the global media.
6
Q
Strinati (postmodernist)
A
Media promotes the consumption of logos and brands which fuels this global economy and culture.