Gloabl distribution of firms's activities Flashcards
1
Q
List Porter’s determinants of the competitive
advantage of nations
A
= factor conditions
= demand conditions
= related and supporting industries
= strategy, structure, and rivalry in the domestic industry
2
Q
What is licensing
A
owner of intellectul property grants another firm the right to use that property for a specific period of time in exchange of royalties or other ocmpnesation
3
Q
What is franchising?
A
Firm allows another firm to use the entire business system n exchange for fees, royalties or other compensation
