Genre & Narrative Flashcards
What must you understand to make media in a certain genre?
The specific codes and conventions of that genre
Why is genre important to consumers?
It allows them to make easier decisions about the media they want to consume
Why is genre important to producers?
It helps to find the proper target audience for a media text
What do sub-genres do?
Further categorize media texts within an larger genre
What is it called when one media text contains conventions of more than one genre?
Hybrid genre
What is it called when a media texts follows most conventions of a certain genre but changes them slightly?
Subverting genre
What is it called when the conventions of one genre are alluded to in another, or when a specific cultural reference is made in a media text?
Intertextuality
What are the main genre codes?
Narrative and iconography
What is narrative?
How the story of a media text is constructed and told and how it relays its information to an audience.
What is iconography
How a scene is arranged.
Setting, props, costumes, lighting and characters are all components of what?
Mise-en-scene
What do visual codes do?
Define genre through the use of different camera shots, angles, movement and other visual elements.
What effect does an extreme close-up have?
It puts focus on a specific aspect of a subject or object.
What effect does a low angle shot have?
They make the subject look more powerful and intimidating.
What effect does a whip pan have?
It suggests panic and thrill by panning quickly across a landscape