from class Flashcards

1
Q

mission

A
  • short statement defining what an organization is, why it exists, and its reason for being
  • involved in the planning stage (four functions of management POLC- planning, organizing, leading, controlling)
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2
Q

lesson from Apple 1997 (mission)

A
  • Steve Jobs video

- responds to insult by saying customers come first, then technology/ product

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3
Q

lesson from J and J tylenol (mission)

A
  • someone died, took EVERYTHING off shelves
  • someone injected it with cyanide, this event changed packaging
    spent millions but they earned trust from pulling all products
  • he said if you look at MISSSION statement it says: customers are first
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4
Q

coca cola example (mission)

A
  • when bottled water was craze, they created their own
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5
Q

mcdonalds (misison)

A
  • 80% of revenue from drive thru

- so they stopped the gourmet, went back to fast food (original mission)

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6
Q

mountainside fitness (mission)

A

they did not stick to their mission of fitness and went bankrupt

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7
Q

components of a good mission statement

A
  • contribution
  • emotion
  • differentiation
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8
Q

also talked about mission statements from:

A
  • starbucks
  • ben and jerry
  • google
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9
Q

mission is to serve as a:

A

GUIDE

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10
Q

outcomes of not sticking to mission:

A
  • example from GO PRO

- GO PRO strayed away from mission and it cost them and they are still trying to recover

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11
Q

Why purpose? and stats

A
  • the outcomes: people who have a purpose have better outcomes
  • job/career satisfaction
  • health: purpose in life is tied to:
    - 22% reduction in strokes
    - 2.4 times less likely to get dementia
    - a boost in longevity (8 years for men, 10 for women)
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12
Q

NYC shoe shiner: example of purpose

A
  • Don Ward shows someone living their individual mission of purpose
  • paid for culinary school, realized wasn’t for him and wanted shine shoes
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13
Q

Enhanced Output (EO) (performance) Equation and Example

A

IS (identification of strengths) + BOS (buyer of sales) + HW (hard work) = EO (enhanced output)

[IS + BOS + HW] all of these need P (purpose)

Example: Dr. Neck turning down job bcuz realized purpose was teaching

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14
Q

Purpose asks:

A
  • who am I?
  • what am i meant to do here?
  • what am i trying to do w/ my life
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15
Q

dead poets society video

A
  • illustrates definition of purpose
  • the focus of purpose?
    - not on “what is fun” but rather on “what YOU care about”
    - the distinction is important because of persistence
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16
Q

Einstein and purpose

A
  • doing it bcuz he loved science (room was crazy messy the day he died)
17
Q

purpose helps us to:

A
  • organize, prioritize

- guide decisions

18
Q

clip from Ten Cup (golf)

A
  • purpose guided his decision, bcuz he wanted to be remembered, not just win
  • mission is a guide
19
Q

ethics:

A
  • rules and principles that define right and wrong conduct

- perception is key

20
Q

two examples about ethics:

A
  • kitty litter and Walmart

- student lets Dr. Neck know she earned a C grade, but received an A grade in the class

21
Q

four views of ethics (Micael Crow)

A
  • Utilitarian view: greatest good for greatest number of people
  • Rights view: something is ethical if it doesn’t prohibit someones basic human rights
  • Theory of justice view: something is ethical if it is fair and equitable to all parties related to the decision
  • Individualism view: something is ethical if it promotes ones long-term self interest
22
Q

video example of the four views of ethics

A
  • bridge worker has a choice to save his son or all people on train
23
Q

factor determining ethical/unethical behavior

A
  • Stages of moral development:
    - Stage 1: Pre-conventional
    - Stage 2: Conventional
    - Stage 3: Post conventional
  • Decision environment
  • Issue intensity
24
Q

unethical example: wallstreet

A

Blucstar airlines??

betrayed his dad to get job at Gekko

25
Q

ethical example: Courageous

A
  • to get promotion his boss wanted him to lie about reviewing 16 creates instead of 17 creates
  • he told his boss he couldn’t do it and then he got promoted
26
Q

Decision making rule of thumb:

A
  • Golden rule: treat other the way you want to be treated

- Publicity: If it was posted publicly??

27
Q

pre-conventional stage:

A
  • In Kohlbergs model, the stage of moral development in which an individuals moral decisions are based primarily on self- protection or self-interest.
  • managers operating at this level might expect their employees to obey their authority at all times
28
Q

conventional stage

A

in Kohlbergs model, stage of moral development in which individuals moral decisions are based primarily on societal norms

29
Q

post conventional stage

A
  • in kohlbergs model, stage of moral development in which individuals moral decisions are based primarily on what they believe is good for society as a whole
  • managers at this level empower their employees by focusing on their needs