from class

Question 1

mission

Answer 1

• short statement defining what an organization is, why it exists, and its reason for being
• involved in the planning stage (four functions of management POLC- planning, organizing, leading, controlling)

Question 2

lesson from Apple 1997 (mission)

Answer 2

• Steve Jobs video

- responds to insult by saying customers come first, then technology/ product

Question 3

lesson from J and J tylenol (mission)

Answer 3

• someone died, took EVERYTHING off shelves
• someone injected it with cyanide, this event changed packaging
  spent millions but they earned trust from pulling all products
• he said if you look at MISSSION statement it says: customers are first

Question 4

coca cola example (mission)

Answer 4

• when bottled water was craze, they created their own

Question 5

mcdonalds (misison)

Answer 5

• 80% of revenue from drive thru

- so they stopped the gourmet, went back to fast food (original mission)

Question 6

mountainside fitness (mission)

Answer 6

they did not stick to their mission of fitness and went bankrupt

Question 7

components of a good mission statement

Answer 7

• contribution
• emotion
• differentiation

Question 8

also talked about mission statements from:

Answer 8

• starbucks
• ben and jerry
• google

Question 9

mission is to serve as a:

Answer 9

GUIDE

Question 10

outcomes of not sticking to mission:

Answer 10

• example from GO PRO

- GO PRO strayed away from mission and it cost them and they are still trying to recover

Question 11

Why purpose? and stats

Answer 11

• the outcomes: people who have a purpose have better outcomes
• job/career satisfaction
• health: purpose in life is tied to:
  - 22% reduction in strokes
  - 2.4 times less likely to get dementia
  - a boost in longevity (8 years for men, 10 for women)

Question 12

NYC shoe shiner: example of purpose

Answer 12

• Don Ward shows someone living their individual mission of purpose
• paid for culinary school, realized wasn’t for him and wanted shine shoes

Question 13

Enhanced Output (EO) (performance) Equation and Example

Answer 13

IS (identification of strengths) + BOS (buyer of sales) + HW (hard work) = EO (enhanced output)

[IS + BOS + HW] all of these need P (purpose)

Example: Dr. Neck turning down job bcuz realized purpose was teaching

Question 14

Purpose asks:

Answer 14

• who am I?
• what am i meant to do here?
• what am i trying to do w/ my life

Question 15

dead poets society video

Answer 15

• illustrates definition of purpose
• the focus of purpose?
  - not on “what is fun” but rather on “what YOU care about”
  - the distinction is important because of persistence

Question 16

Einstein and purpose

Answer 16

• doing it bcuz he loved science (room was crazy messy the day he died)

Question 17

purpose helps us to:

Answer 17

• organize, prioritize

- guide decisions

Question 18

clip from Ten Cup (golf)

Answer 18

• purpose guided his decision, bcuz he wanted to be remembered, not just win
• mission is a guide

Question 19

ethics:

Answer 19

• rules and principles that define right and wrong conduct

- perception is key

Question 20

two examples about ethics:

Answer 20

• kitty litter and Walmart

- student lets Dr. Neck know she earned a C grade, but received an A grade in the class

Question 21

four views of ethics (Micael Crow)

Answer 21

• Utilitarian view: greatest good for greatest number of people
• Rights view: something is ethical if it doesn’t prohibit someones basic human rights
• Theory of justice view: something is ethical if it is fair and equitable to all parties related to the decision
• Individualism view: something is ethical if it promotes ones long-term self interest

Question 22

video example of the four views of ethics

Answer 22

• bridge worker has a choice to save his son or all people on train

Question 23

factor determining ethical/unethical behavior

Answer 23

• Stages of moral development:
  - Stage 1: Pre-conventional
  - Stage 2: Conventional
  - Stage 3: Post conventional
• Decision environment
• Issue intensity

Question 24

unethical example: wallstreet

Answer 24

Blucstar airlines??

betrayed his dad to get job at Gekko

Question 25

ethical example: Courageous

Answer 25

- to get promotion his boss wanted him to lie about reviewing 16 creates instead of 17 creates - he told his boss he couldn't do it and then he got promoted

Question 26

Decision making rule of thumb:

Answer 26

- Golden rule: treat other the way you want to be treated | - Publicity: If it was posted publicly??

Question 27

pre-conventional stage:

Answer 27

- In Kohlbergs model, the stage of moral development in which an individuals moral decisions are based primarily on self- protection or self-interest. - managers operating at this level might expect their employees to obey their authority at all times

Question 28

conventional stage

Answer 28

in Kohlbergs model, stage of moral development in which individuals moral decisions are based primarily on societal norms

Question 29

post conventional stage

Answer 29

- in kohlbergs model, stage of moral development in which individuals moral decisions are based primarily on what they believe is good for society as a whole - managers at this level empower their employees by focusing on their needs