Financial Planning 2.2 Flashcards
What is a sales forecast?
Estimating the future sales or costs with accuracy
What four other plans rely on the sales forecast?
- The human resource plan will need to be based off the expected level of sales - a growth may require more staff
- Cash flow forecast will depend on projected sales
- Profit forecasts will depend on the level of revenue predicted
- Production scheduling will depend on the level of output required.
Factors that affect medium to long term trends:
- Changing tastes and habits - such as concern for body shape and image
- Demographics - the ageing population
- Globalisation - more international influence from businesses
- Affluence - other people’s attitude towards something
What is economic variables?
Lots of products are dependant on the cost of them in relation to consumers real incomes
What three economic variables that could affect a sales forecast?
- A sharp fall in the pound - making imports more expensive into the UK so more UK produced products are sold
- A sharp rise in taxation
- Inflation
What are consumer trends?
Consumer taste and habits changing over time.
What is a contingency plan?
Plans held in reserve in case things go wrong
What is the definition for real incomes?
Changes in household incomes after allowing the changes in prices.
What is a trend?
A general path that a series of values follows over time, disregarding variations or random fluctuations.
Why is extrapolation a widely used, but a clearly flawed method of forecasting?
Extrapolation can only be correct if the future works out exactly the same as the past
What is the definition for revenue?
The value of total sales made by a business within a period, usually in one year
What is the calculation for sales revenue?
Sales revenue = sales volume X price
What is sales revenue?
What the units were sold for
What is sales volume?
The number of units sold
Give 4 examples of variable costs:
- Raw materials
- Packaging
- Piece rate labour
- Commission
Give 4 examples of fixed costs:
- Rent
- Heating and lighting
- Salaries
- Interest charges
What is a fixed cost?
Costs that do not vary directly with the level of output
What is a variable cost?
Costs which vary directly with the level of output.
What is the calculation for total cost?
Fixed costs + total variable costs = total costs
What is two ways to cut costs for a business?
- Find cheaper materials supplied
2. Move to cheaper premises
Why do firms care more about sales revenue than sales volume?
Costs are covered by revenue not by the number of units you sell
Why might a business want to separate its variable costs from its fixed costs?
Because it helps analyse the impact on profit of a change in demand or change in price
Why might a business choose to lower its prices?
Because it feels that the increase in sales volume would outweigh the price cut, pushing the revenue up.
What is piece rate labour?
Paying workers per item they make - that is without regular pay