final Flashcards
1
Q
4 reasons International retailers are coming to Canada
A
- retail landlords in Canada are willing to accomadate, offer customizable spaces
- increase demand for luxury goods
- diversity in canada
- increases in tourism
2
Q
why Canadian brands aren’t succeeding in America
A
- unable to secure good realestate
- underfunded advertising budgets
- underestimating the competitive market
- no proper research
- not enough money
- exchange rates
3
Q
expanding internationally helps to…
A
increase sales, leverage knowledge and systems across a greater sales base
4
Q
international expanding is risky because…
A
different government regulations, cultural traditions, consumer preferences, supply chains and languages