factors affecting food choice Flashcards
budget
- more foods high in fat and sugar if budget is limited
- consumers may choose own brand which is usually cheaper
foreign travel
- encourages people to be more adventurous in their eating
- increased range of ethnic foods in supermarkets so gives the consumer more choice
online shopping
- they can easily shop at any time of the day or night from comfort of home
- goods are delivered straight to the door
- sometimes delivery charges increase the cost of the goods
lifestyle
- working households may have less time for meal preparation when they come home so most likely to use more ready meals
- lack of practical food skills may lead to more take away or convenience foods being bought
working hours or shift patterns
- families eat at different times and as a result rely more on convenience foods or not sit down together for a meal
- more mothers work so children can prepare food themselves
education/nutritional/practical cooking skills
- lack of knowledge can lead to poor choices being made
- some nutritional labelling may be hard to read or understand
advertising/marketing/promotional influences
- manufacturer can benefit from advertising by increasing sales and therefore making profit
- heighten the awareness of products which consumers may not need and they may be successfully appeal to a particular group of people which can cause distress
likes and dislikes
-if a food looks good and smells good then consumers are more likely to choose it
cultural and religious influence
-rules about what they cant and cannot eat
moral and ethical
-food people choose to eat depends not only on taste preferences but on individual moral and ethical considerations
special dietary needs
- food intolerances/allergies
- diet related diseases